FOR IMMEDIATE RELEASE
For more information:
Charles Van Horn
+1-609-279-1700
cvanhorn@contentdeliveryandstorage.org
CDSA FORUM TO FOCUS ON BRINGING HIGH DEF DVD TO THE MASSES
First broad-based industry meeting since Warner Blu-ray Announcement Scheduled for March 6-8, 2008, La Quinta, California
PRINCETON, NJ – February 6, 2008 - For the first time since Warner Home Video announced that it would back the Blu-ray format vs. HD DVD in the so-called "high def format wars," the first broad-based assembly of interested parties will be joining together to discuss this and other pressing industry issues at the 38th Annual Content Delivery and Storage Forum, March 6-8, in La Quinta, California. Content holders, replicators, packagers and their equipment suppliers and service providers will be attending to discuss the realities and business issues related to bringing next gen discs to the mass market.
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For 38 years, content companies and their technology partners have been meeting every March to explore the latest opportunities for content delivery and storage. It was the membership of CDSA that first addressed the manufacturing, packaging, and logistics issues associated with the launch of the audio cassette, CD, videocassette (Beta and VHS) and DVD formats.
"The success of format launches such as these can only take place when all partners sit together to address the business issues involved in turning it into a viable enterprise for everyone involved," explains CDSA President Charles Van Horn. "The Warner announcement was the starting gun for the industry to start addressing the realities of capacity, technology supply, through-put and merchandising. The CDSA Forum is where many of these vital conversations will take place all at once and in a single place."
In preparation for the discussions, Understanding & Solutions is preparing several special “The Business of HD” conference sessions to provide a 360-degree perspective on the relevant issues of turning high def DVD into a mass-market business.
Sven Davison, VP Content Development & Production, Twentieth Century Fox Home Entertainment, will present the content holder side of the issues. Tom Adams of Adams Media Research, a Screen Digest Company and Jim Bottoms of Understanding Solutions will be presenting original research on the subject. Building the backbone of the manufacturing supply chain for the industry will be the topic of another session featuring representatives from AudioDev, DaTARIUS, and dr.schwab. The replicator view will be presented by Michael Mitchell, Executive Vice President and General Manager of Sony DADC.
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"The CDSA Forum has become the event-to-attend to learn how to make rational predictions on product and delivery paths, to build practical business models, align with strategic partners, and capitalize on emerging opportunities. More importantly, the Forum is the premiere event for meeting and networking with executives who mean business to you and your company," adds Van Horn.
For more information about the Forum Program visit: www.contentdeliveryandstorage.org
To register for the Forum visit: www.contentdeliveryandstorage.org/forumregs
About CDSA
CDSA, the Content Delivery & Storage Association (formerly IRMA, the International Recording Media Association), is the worldwide forum advocating the innovative and responsible delivery and storage of entertainment, software and information content. Founded in 1970, this global trade association's membership includes companies involved in every facet along the digital and physical media supply chain. Beginning with the audiocassette, through the home video revolution, and into today’s digital delivery era, CDSA has always been the organization companies have turned to for news, networking, market research, information services, and leadership. CDSA also publishes the professional journal Mediaware that provides "Executive Strategies for the Advancement of Content Delivery & Storage."


