FOR IMMEDIATE RELEASE
For more information:
Timothy Gorman
+1-301-941-0308
tgorman@contentdeliveryandstorage.org
Microservice Tecnologia Digital da Amazonia, Brasil, Is Country’s First Optical Disc Manufacturer to Achieve IRMA Anti-Piracy Compliance Program Certification
21 May, 2007 - Barueri, São Paulo, Brasil - Microservice Tecnologia Digital da Amazonia, Barueri, São Paulo, Brasil, has been certified under the internationally approved Anti-Piracy Compliance Program of IRMA, the Content Distribution and Storage Association. Microservice is the first Brazilian optical media manufacturing plant to achieve this coveted distinction.
The IRMA Anti-Piracy Compliance Program (APCP) is well established in North and South America, Europe, South Africa and Asia with more than 100 media manufacturing plants participating in this program that is endorsed by the world’s leading content owners and their associations.
Mr. Isaac Hemsi, Diretor Geral of Microservice, said, “As the first replication plant in Brasil to become IRMA-certified, Microservice is keenly aware this achievement is important as a demonstration to the market of our commitments to Anti-Piracy initiatives''. The firm has experienced significant growth in the past few years and in 2005 opened its new headquarters in Barueri, São Paulo and expanded its manufacturing complex in Manaus to a total of 400,000 square-feet. Microservice employs 1,000 persons in the firm’s two locations and manufacturers a wide range of optical disc products and other data storage specialty items.
Timothy J. Gorman, Director – Worldwide Anti-Piracy Compliance Program, said, “Microservice’s certification as an anti-piracy compliant plant as the first optical media manufacturer in Brasil is a major milestone in our robust program to prevent the risk of intellectual property copyright infringement. Microservice’s certification and its renowned relationships with film studios, music labels and software publishing firms enhance our battle against piracy.” A key element in the Anti-Piracy Compliance Program is the stringent process and standards used by the manufacturing plants to verify copyright licenses of intellectual property. IRMA also has certification standards for optical media destruction and recycling facilities and is expected to launch this summer its anti-piracy and security standards for post-production and similar facilities.
The IRMA Anti-Piracy Compliance Program has expanded significantly in Latin and South America in the past two years with 12 enrolled plants in Argentina, Brazil and Mexico.
About CDSA and the APCP
CDSA offers a number of intellectual property protection standards to the content delivery industry, including its Anti-Piracy and Compliance Programs (APCP) designed to reduce the risk of producing pirated or unauthorized content. The programs’ standards and procedures were developed with assistance and input from the CDSA Anti-Piracy Coalition, comprised of optical media replicators, and the Recording Industry Association of America (RIAA), the Motion Picture Association (MPA), the Business Software Alliance (BSA), the Software Information Industry Association (SIIA), the Digital Software Association (DSA), the International Federation of the Phonographic Industry (IFPI), Electronic Arts and Microsoft. The APCP is also supported by International Video Federation (IVF), Bureau International des Sociétés Gérant les Droits d'Enregistrement et de Reproduction Mécanique (BIEM) and Bescherming Rechten Entertainment Industrie Nederland (BREIN). The programs have received global industry recognition, with support shown from companies and organizations on six continents.
Your content is in safe hands when you use a CDSA-certified replicator. For a complete list of certified plants and more information on CDSA's Anti-Piracy Compliance Program, please visit the CDSA website at www.contentdeliveryandstorage.org
CDSA, the Content Delivery & Storage Association (formerly IRMA, the International Recording Media Association), is the worldwide forum advocating the innovative and responsible delivery and storage of entertainment, software and information content. Founded in 1970, this global trade association's membership includes companies involved in every facet along the digital and physical media supply chain. Beginning with the audiocassette, through the home video revolution, and into today’s digital delivery era, CDSA has always been the organization companies have turned to for news, networking, market research, information services, and leadership. CDSA also publishes the professional journal Mediaware that provides "Executive Strategies for the Advancement of Content Delivery & Storage."